
STAND OUT & WIN
LET'S MAKE THE BEST BRAND EVER!
WANT TO WORK WITH PHILIPPA?
Accountants, you can attract, inspire and convert your ideal client.
I believe it’s vital to have a clear vision and that comes from a powerful brand. Well communicated, it is the key to a successful future.
It defines how you want to impact your client's life and the world in which they live. That’s where I can help!
I want to support you to build that unique brand message and brand experience. So let’s work together on your ideal and visualize your business future.
"It’s absolutely crucial to stand out in a crowded field.
You do what you say and stand up to be counted EVERY time!"
BRAD BURTON
THERE IS AN AWARD IN EVERY ACCOUNTANT & BOOKKEEPER
The time is ripe for better defining your brand and your service.
With competition and legislation applying pressure like never before, it's important to start to define the added value to your accounting service.
That means thinking beyond compliance and understanding how you can deliver more of an experience to your clients and your teams.
“highly effective and commercial. I'm continually impressed by the way she applies her knowledge to accountants”
Mark Lee
TRANSFORMATIONS BY PHILIPPA HAYNES

IT COULD BE YOU!
SPREADING THE WORD...
is the most important thing you can do as an accountant and bookkeeper


It’s more than marketing, it’s your life blood.

“I believe that all businesses deserve to stand out in their sector and to be more than the sum of their parts, bringing meaning to their own lives and the lives of others”
PHILIPPA'S STORY
After nearly 30 years in the corporate world, Philippa decided it was time to break free. To break the mould and to get rid of the constant limitations.
Life, she felt, was about “you can’t do” when she believed firmly that you "CAN”.
"You don’t get many chances in life, so you need to take them when you can and make your own luck."
This is the story of a girl who was often told to get out of the heat when she knew that there was a better way to win and that was to STAND OUT.
For those wanting the creds, she’s done the rounds working for:
It’s her mission to bring all of this BIG BRAND knowledge and to apply it to YOU!
“Philippa is totally relatable, approachable, and professional with a genuine desire to help her clients. I can wholeheartedly recommend her to any bookkeeper or accountant looking for clarity on their ideal client and their ‘why’ ”
Caroline Burns

MY VALUES
I believe that our values drive our business and our hunger to create fantastic brands for our clients that will resonate widely. It also drives a sense of purpose in our own team which means that we are productive, invested and 100% committed to you
Walk tall - Have confidence and
allow yourself to shine
Be different - Difference should be
celebrated
Lead with truth - Say what you mean
and do what you say
Rise to the challenge - Pause, take stock
and emerge stronger
Opportunity awaits - Look bigger picture
and search for the gaps
Think. Then do. We are thinkers but we
make things happen too
"Insight101 has captured the ethos of C&M accountants perfectly, so much so that we were approached to sell the firm"
KATH DOCHERTY
BOOK PHILIPPA
“Philippa allowed me to shine through. That's the truth"
Penelope Allard